Where Should You be Marketing Right Now?

If you want to maximize your marketing results, while minimizing your budget outlay, you should be looking at all of the channels our there and constantly deciding how to split up your budget. But who has time for that?

Now, you don’t have to worry about where to market and how to find the time to properly analyze each one–let MYAA handle it all for you!

Data & Analytics

Keywords Added

Audience Performance

Creative Performance

Concept Performance

Device Performance

Needed Activity Components

Budget Limitations & Shifts

New Audience Discoveries

Pattern Identification

KPI Trends

Best Practice Recommendations

Campaign Adjustments


Informative Insights and
Proactive Recommendations

There are two types of insights or discoveries that MYAA will communicate with the end user:

  • Informative – those she can decide on, such as new audience, high performing creatives, etc.
  • Proactive Recommendations – those that require human collaboration and/or authorization, such as more creatives required, budget increase suggested, etc.

Inform and drive future strategy with MYAA’s continuous stream of proactive insights & recommendations.

Our Methods

Attribution & Marketing Mix Models on the Fly

Arguably two of the most difficult analyses and models marketers must put together, attribution and marketing mix models, MYAA does on the fly as he goes along her journey. She automatically calculates the best channels and mix to invest in order to hit your goals and KPIs, adjusting on the fly as she goes and gathers new learning and insights. She also provides intelligence as to which channels influenced conversions so you understand the mix involved, at the individual level.

Autonomous Action on Insights (Informative)

Informative insights are those discoveries that MYAA finds which require no human authorization, and are within your business rules. This includes performance discovery for specific audiences or segments, specific geo-regions, creative elements, time of day/day of week, attribution analysis, optimization tactics and much more. MYAA wants you to know what she’s finding and the decisions she’s taking behind the scenes while you sit back and reap all of the benefits.

Proactive, Ongoing Recommendations (Actionable)

Proactive or actionable insights are those recommendations that MYAA provides which requires your authorization or action. Anything that has to do with your budget or adding a specific channel to an existing campaign, adding new creatives into the system or anything that requires insight into the business logic on your side are all part of the recommendations that MYAA will serve up to each client on an ongoing, continuous basis.

Our Happy Clients

WhatClients Say

Your success is at the center of our business. We provide a wide range of marketing services, digital branding, development, and support services. Our services are all built on top of cutting-edge technology, such as Artificial Intelligence (AI) and blockchain. For that reason, we can deliver better results while saving our clients tons of money.

How good are we at what we do? Take it from some of the businesses Marketplace Authority have helped already. We let them speak for us.

  • What an amazing job and done so well! We are now looking for new animations project, we just need to find some time to plan a bit. Thank you again

    Rune Haakonsen
    Rune Haakonsen
    Kongsberg - Celebrating 200 years - Houston, TX
  • Marketplace Authority has been incredible. I was skeptical at first but they have been providing 10-15 quality leads to me per week, the service is awesome.

    Mike Leigh
    Mike Leigh
    C-Thru Sunrooms - Orange County, CA
  • I thought you guys would not be able to reach our high-end customer base but you proved me wrong. We have 8 Marketplace Authority agents now. Thanks

    Damian Klinger
    Damian Klinger - New York City
  • I have been with Marketplace Authority for 8 months and they have been great. We have 4 agents now and they are one of our primary lead sources.

    Jim Casparie
    Jim Casparie
    Fortress Environmental Holdings - Dallas, TX

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